We build AI companies.

AI venture builder and investment group. South Africa, 1999. Singapore, 2025.

See What We Build

Everybusinesshasthesamechallenge.Therightmessageneverreachestherightpersonattherighttime.Andperformancesuffers.

Wespent27yearsprovingthroughimprovementthatcommunicationisthesinglemostimportantpredictorofperformance.

NowwebuildtheAIthatfixesit.

A lighthouse standing in a lavender field

Communication is the signal. Everything else is noise.

The Conviction

Presentation is communication.
Communication is performance.

We weren't the next Steve Jobs. Craig was a retail strategist who'd worked across entertainment, property, and consumer goods. Tyrone was a creative director who'd produced everything from 500-performer shows to automotive launches. Between us, we'd done a hundred things. But we recognised they all had one common thread — presentation. Showtime. And presentation is just another word for communication.

The Proof

HiFi Corp gave us their stores. Hitachi gave us a brand — 700 units, R16 million in turnover, market leadership. FIFA gave us the World Cup Trophy Reveal.

BMW, Audi, and Toyota gave us South African launches. Sun International gave us 500 performers on one stage.

Cashbuild gave us 400 stores to decontaminate during a pandemic. Four hours per store.

27 years. Twelve industries. Same answer every time. Fix the communication.

Then in 2023, we asked a different question.

What if 27 years of knowing how humans communicate — every framework, every instinct, every lesson from ten thousand conversations gone wrong — could be encoded into software? Three years later, 3 million lines of code later, SmartAlex is real. And growing.

Meet SmartAlex

What We Build

One AI engine. Three industries. Each venture built on the same communication intelligence.

SmartAlexLive

Your phone rings. AI answers. It qualifies, books, follows up, and remembers. Voice, WhatsApp, SMS, email. 74 languages. The receptionist that never sleeps.

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LaunchPad

Live

Describe a development. AI builds the website in 60 seconds. Buyers register. Units reserve with Stripe. Follow-ups run automatically. From blueprint to sold-out.

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Health Companion

In Development

A 24/7 AI health companion with zero friction. No waiting rooms. No hold music. No "press 1 for..." In development. The next bet.

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Now the AI does it.

Trusted By

BMW
Toyota
Audi
Whirlpool
Cashbuild
Massmart
Growthpoint
Inospace
Hitachi
Makro
Game
Absa
Sun International

What Our Partners Say

Whirlpool South Africa
Massmart
Inospace

700 units. R16 million in turnover. RCS is the prime reason for our success.

For almost thirty years I have known Craig Berman as a consummate marketer of property and consumer goods. I recommend him as an asset to any company wishing to increase market share.

Mark Lamberti / Former CEO

Craig has a deep understanding of property. His networks are enormous and responsible for concluding high-profile deals.

27 years of trust

BMW
Toyota
Audi
Whirlpool
Cashbuild
FIFA
Massmart
Growthpoint
Inospace
Hitachi
Makro
HiFi Corp
Mercedes
Coca-Cola
Investec
Standard Bank
SAB
MTN
Goodyear
Peermont
Total
ThinkLab
Jefferies London
A street light illuminating snow under the northern lights

Built different. On purpose.

27 years in the making

We've been building for 27 years. We're just getting started.

For investors, partners, and businesses ready to put AI to work.

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